So there ya go Santa! I've been REALLY GOOD this year!
Love,
Lisa
PS. Do you want to win some fabric too? Click on that first link to enter the giveaway!
So there ya go Santa! I've been REALLY GOOD this year!
Love,
Lisa
PS. Do you want to win some fabric too? Click on that first link to enter the giveaway!
Ilasco breaks the book down into chapters about marketing, inspiration, sales, and pricing, among others. The book covers in very general terms all the different aspects of owning your own shop AND creating your own brand. She's very clear that you have to brand yourself fully, you can't have a bunch of random stuff throw together and expect to be a rousing success. I think this is possibly the most useful thing I took out of the book and I expect it'll cause me to think more about my own shop and how I can pull it together more cohesively. One thing I took the time to do already was to create a Facebook fan page for the shop, please go become a fan!
Throughout the book there are short interview from various people who have managed to turn their hobbies into very successful brands. Each one was about two pages long, just long enough to keep me interested, without too many details. Some of them were very inspiring and make me think that this IS possible for me.
The one aspect of the book that wasn't so helpful for me was that a lot of the book does focus on things that can be mass produced. For example- pottery pots, or lip balm, or even knitted hats. Most of what I make tends to be one of the kind- custom team banners, messenger bags, and tote bags from t-shirts. It's a little harder to market something that is so unique- just how many sample banners do I need anyway, if the Twins fans don't bite?
Overall, a useful book, one that I'll add to my shelves. It certainly does inspire me to work harder at my goal. If you're interesting in starting a creative business of your own, I think you could get a lot out of this book, otherwise probably not for you.
If you could turn any hobby into a business, what would it be? What do you love to do? You don't have to be great at it, I'm just interested in what your passion is... and don't say "I'd love to make a living reading books!" cause DUH.
Craft, Inc. by Meg Mateo Ilasco
Chronicle Books
2007
160 pages
One of the two blocks we had for July was for Barb. She wants to make a wonky bento box/log cabin so she requested a 1/4 log cabin. I had the hardest time making it wonky. While I'm not so much of a traditional quilt block girl, making things intentionally NOT straight was hard for me. I suspect that mine will be one of the least wonky of the groups. By the time I was done I was kinda getting the hang of it, but of course I ran out of fabric.
You can visit the rest of the group on flickr.
Lately I've been seeing a lot of little turtorials on other blogs for basic items like eyeglass cases and lanyards. These are items that require little or no thought to create a pattern but the bloggers are nicely putting together a photo tutorial on how to do them. I think this is a great thing that they are doing- until I get to the end and find: "please do not sell anything you make using this tutorial." Now. I completely understand that you don't want someone else to make money off your original work. I really do. And I think if you make something that is unique, that this is perfectly reasonable. In the last couple weeks though I've seen tutorials for things I could have made myself and would have done in the exact same manner. So what happens now? Am I never allowed to make and sell those items? What about the key lanyard that someone did a tutorial for that is literally:
Take a strip of fabric x inches long by x inches wide. Make a tube and turn it inside out. Slide a toggle clip on and sew the ends together to make a loop. Please don't sell any of these if you make them!